How would you describe your written communication skills?

Sample answer to the question

I would describe my written communication skills as clear, concise, and effective. I have a strong command of grammar and punctuation, which allows me to communicate ideas and information in a way that is easy for others to understand. In my previous role, I was responsible for writing and editing content for a company blog. I received positive feedback from my colleagues and superiors for my ability to write engaging and informative articles. Additionally, I am experienced in using content management systems and have a good understanding of SEO principles, which enables me to optimize my writing for search engines.

A more solid answer

I would describe my written communication skills as exceptional. Throughout my career, I have consistently demonstrated the ability to develop and deliver high-quality written content. For example, in my previous role as a Content Specialist, I was responsible for creating blog posts, whitepapers, and social media content. I received accolades from both internal and external stakeholders for my ability to write engaging and informative content that resonated with our target audience. Additionally, I have strong research and analytical skills, which enable me to gather relevant information and present it in a clear and concise manner. I am also proficient in using content management systems and have a solid understanding of SEO best practices, allowing me to optimize my writing for search engines.

Why this is a more solid answer:

The solid answer builds upon the basic answer by providing specific examples of the candidate's accomplishments and receiving positive feedback for their written content. It also emphasizes the candidate's research and analytical skills, as well as their proficiency in content management systems and SEO. However, it could further demonstrate the candidate's creativity and problem-solving skills related to written communication.

An exceptional answer

I would describe my written communication skills as exceptional, as evidenced by my track record of consistently exceeding expectations in this area. In my previous role as a Content Strategist, I was responsible for developing and executing content strategies that drove engagement and conversions. I conducted thorough research to understand our target audience and their needs, which allowed me to create highly relevant and compelling content that resonated with them. I also leveraged data and analytics to measure the effectiveness of our content and make data-driven optimizations. As a result of my efforts, our website traffic increased by 30% and our conversion rate improved by 15% within six months. Additionally, I collaborated closely with cross-functional teams, including designers and developers, to ensure that the visual and technical aspects of our content aligned with our overall brand strategy. Overall, my written communication skills have consistently delivered measurable results and contributed to the success of the organizations I have worked with.

Why this is an exceptional answer:

The exceptional answer goes beyond the solid answer by providing specific and quantifiable achievements that demonstrate the candidate's exceptional written communication skills. It highlights the candidate's ability to develop and execute content strategies, conduct research, leverage data and analytics, collaborate with cross-functional teams, and achieve tangible results. However, it could provide more examples of the candidate's creativity and problem-solving skills.

How to prepare for this question

Review and revise your writing samples to ensure they showcase your best work and highlight your ability to create engaging and informative content.
Practice writing in different styles and tones to demonstrate your versatility as a writer.
Stay updated on content marketing trends, best practices, and industry news to showcase your knowledge and stay ahead of the curve.
Consider taking online courses or workshops to further improve your writing skills and learn new techniques.
Utilize tools such as grammar and spell checkers to ensure your writing is error-free and polished.
Seek feedback from colleagues or mentors on your writing to gain valuable insights and identify areas for improvement.
Prepare specific examples of projects or campaigns where your written communication skills played a significant role and be ready to discuss the challenges faced and the results achieved.
During the interview, speak confidently about your ability to adapt your writing style to different audiences and channels, and highlight your experience with content management systems and SEO.
Demonstrate your ability to think critically and analytically by discussing how you use data and insights to inform your content decisions.
Emphasize your collaboration and communication skills by sharing examples of successful cross-functional projects where you worked closely with designers, developers, and other team members.

What interviewers are evaluating

Written communication skills