INTERMEDIATE LEVEL

Can you provide an example of a time when you had to modify survey questions based on feedback from a pilot study. How did you proceed?

Sample answer to the question

Yes, I can provide an example of a time when I had to modify survey questions based on feedback from a pilot study. In a previous research project, we conducted a pilot study to test the effectiveness of our survey questions. We received feedback from the participants that some questions were confusing and could be interpreted in different ways. To address this, I scheduled a meeting with the research team to discuss the feedback and come up with modifications. We reviewed each question, analyzed the feedback, and made the necessary changes to ensure clarity and consistency. We then conducted another pilot study to test the modified questions and received positive feedback from the participants, indicating that the changes were successful.

A more solid answer

Certainly! Let me share with you an example of a time when I had to modify survey questions based on feedback from a pilot study. In a recent project, we conducted a pilot study to test the effectiveness of our survey questions on a small group of participants. After analyzing the feedback, we discovered that some questions were ambiguous and confusing to the participants. To address this, I organized a meeting with the research team to discuss the specific feedback received and brainstorm potential modifications. We carefully reviewed each question and made necessary adjustments to ensure clarity and eliminate ambiguity. The modified questions were then tested in another pilot study with a different group of participants. The feedback from this second pilot study was extremely valuable as it confirmed the improvements made. The participants found the modified questions easier to understand and provide accurate responses. Overall, this experience taught me the importance of pilot studies in refining survey questions and the iterative nature of survey design.

Why this is a more solid answer:

The solid answer provides specific details about the pilot study, the modifications made to the survey questions, and the outcome of the modifications. It demonstrates the candidate's skills in analyzing feedback, collaborating with a research team, and conducting pilot studies. However, it can still be improved by providing more specific examples of how the candidate addressed the ambiguous and confusing aspects of the questions.

An exceptional answer

Absolutely! Let me walk you through a detailed example of how I successfully modified survey questions based on feedback from a pilot study. In a previous research project focused on customer satisfaction, we designed a survey with a mix of close-ended and open-ended questions. After conducting a pilot study with a sample of customers, we gathered their feedback through interviews and qualitative analysis of the open-ended responses. It became evident that some of the close-ended questions were leading and biased, influencing participants' answers. Additionally, the open-ended questions were too broad, resulting in lengthy and vague responses. To address these issues, I took a proactive approach. First, I collaborated with the research team to analyze the feedback and identify specific areas of improvement. We then revised the close-ended questions to remove any biased language, ensuring neutrality and objectivity. For the open-ended questions, we broke them down into more focused and specific prompts, providing participants with clear instructions on what kind of information was expected. Finally, we conducted a second pilot study to validate the modified questions. The feedback received from the participants indicated a significant improvement in the quality and accuracy of responses. The close-ended questions no longer influenced participants' answers, and the open-ended questions yielded more concise and actionable feedback. This experience reinforced my belief in the value of pilot studies and the iterative nature of survey design. It also showcased my ability to analyze qualitative feedback, collaborate effectively with a research team, and implement meaningful modifications to survey questions.

Why this is an exceptional answer:

The exceptional answer provides a highly detailed example of how the candidate modified survey questions based on feedback from a pilot study. It demonstrates the candidate's strong analytical skills, attention to detail, excellent communication skills, knowledge of survey methodology, experience in managing and conducting research, and proficiency in statistical analysis. The candidate not only addresses the issues with the questions but also explains the specific steps taken to improve them, highlighting their problem-solving skills and proactive approach. The exceptional answer provides a comprehensive understanding of the candidate's abilities in survey research.

How to prepare for this question

Familiarize yourself with various survey methodologies and best practices.
Highlight any experience you have in managing and conducting research studies, particularly those involving surveys.
Practice analyzing and interpreting feedback from pilot studies and developing strategies for modifying survey questions based on the feedback.
Be prepared to provide specific examples of how you have modified survey questions in the past and the impact of those modifications on the research outcomes.
Demonstrate your attention to detail and analytical skills by discussing how you ensure the clarity and accuracy of survey questions.

What interviewers are evaluating

Strong analytical skills
Attention to detail
Excellent communication skills
Knowledge of survey methodology and best practices
Experience in managing and conducting research